Chris Anderson on how “parenting gone wrong” turned into a multi million dollar company.
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As the longtime editor-in-chief of Wired Magazine, the author of The Long Tail, the proponent of the concept of “freemium,” to name just a few of the things that he’s known for, Chris Anderson is well-renowned for having his finger on the pulse of trends just as they’re starting to coalesce into movements.
So, inquiring minds want to know: What is he obsessed with right now?
The answer is “maker subculture,” which is where the latest in digital technology meets the classic do-it-yourself (DIY) world of crafting and small scale construction. Anderson is so engrossed in this world that he decided to write his latest book about it. Makers: The New Industrial Revolution, which hit shelves (and the world of e-books and e-booksellers) last week, makes the argument that what’s happening right now with makers is actually the third wave of…
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